Certified Purpose Leader Program

Over the course of six months, we work with talent development leaders within an organization to thoughtfully pilot and embed purpose in these key programs: 

Leadership Development
Encourage leaders to courageously lead by authentically connecting with their purpose.

Manager Capability Training
Prepare managers to have effective individual and human conversations.

Career Development
Reframe personal discovery and career development around personal purpose.

Six Months, Four Steps

Develop Strategy

We help you develop your vision for how purpose will be integrated into your programs.

Transformational Training

The leaders attend a 2.5 day training where they meet their peers from other organizations, uncover and activate their personal purpose, and receive training on Imperative's research, platform, and tools.


Certified Purpose Leaders (CPLs) use the Imperative platform to pilot with 50+ employees in a leadership, manager, and career development program. Clear outcome metrics are defined and measured to determine the success of the pilot.


Purpose is fully integrated into the targeted talent development program.

The Workshop

The Foundational Training

The Certified Purpose Leaders Program is a 2.5 day workshop developed to help and coach leaders in the workplace. Two people attend the training, which enables them to implement purpose in their programs.

Day One: Discover and activate your purpose.

Day Two: Integrate purpose into your program.

Day Three: Champion purpose at your organization.

Who Should Attend?

Resources and Benefits

Leaders genuinely passionate about purpose and changing the workforce.
Leaders in roles that are sponsoring and running programs around leadership, manager, and career development.
Plug-and-play solution for your program
Assessments for individuals and teams
Purpose Mindset methodology
Conversation guides
Database of targeted job hacks to help with mindset process
Slide decks and facilitation guides for all workshops
Dynamic team agendas
Reporting and best-in-class admin tools

Upcoming Certifications

West Coast

February 4-6, 2019
San Francisco, CA

April 10-12, 2019
San Francisco, CA

June 12-14, 2019
Seattle, WA

Learn More about West Coast Events

East Coast

January 9-11, 2019
New York City, NY

March 13-15, 2019
New York City, NY

May 8-10, 2019
New York City, NY

Learn More about East Coast Events