Everything You Need to Transform Culture

Imperative combines the science of purpose with the social learning of peer coaching to transform your culture from the inside out.

Imperative: The Peer Coaching Platform

Imperative takes any topic or lesson and dynamically matches employees for scripted video conversations that are based on their Purpose Profile.

Conversation Scripts

Select from our catalog of peer conversation scripts, or work with us to build unique experiences for your employees. View the Conversation Catalog.

Purpose Profile

Employees create a purpose profile that defines their intrinsic motivations and who they are at their best. This creates the psychological safety for a peer coaching.

Dynamic Matching and Conversation Script Personalization

The Purpose Profile provides the insights needed for the platform to match ideal peer partners and design impactful conversations. This algorithm removes the risk and effort of matching employees, and improves over time as it measures outcomes.

How Peer Coaching Works

Through our video-based coaching platform, leaders meet in rotating pairs for scripted peer-to-peer coaching conversations that are dynamically designed to adapt as their needs change.

Outcome Measurement

At the end of conversations, each person records their reflections, pledged actions, and reviews measurable outcomes. Administrators can access this information to report on the success of the program. 

Go Live In A Week

We want to support your managers and leaders as they adjust to the disruption and anxiety produced by the global pandemic. We have adjusted our processes so you can now have peer coaching launched in your company in under a week.

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Explore peer coaching, and consider what it could mean for your organization.

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Read Our Latest Research

Imperative's Workplace Purpose Index is the definitive study on purpose-driven performance.

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