Imperative

Discover Your Purpose Type

The most effective employee engagement happens when people connect what drives them at work to their own roles. The Imperative platform makes that possible—at scale.

Experience It Yourself

At Imperative, we refer to what drives you at work as your purpose. Our proprietary Purpose Assessment is scientifically designed to uncover powerful insights, while our conversation platform intelligently surfaces the right personalized content at the right time.

Take our Purpose Assessment for free and learn about:

  • Your intrinsic motivations
  • Your workplace super powers
  • Your potential blind spots
Woman smiling and looking at her coworker.

Leading Organizations Use Purpose To Unlock Engagement

Zillow
Microsoft
GSK
Boston Scientific
Hasbro

Imperative Platform at a Glance

“This platform has been the most
valuable initiative I’ve ever launched.”

Siteimprove

Britt Provost, Chief Human Resource Officer

Free Purpose Assessment

Ready to Talk

Imperative’s Purpose Assessment will give you a taste of the relevant, work-oriented insights your employees can get immediate value from.

  • Your intrinsic motivations
  • Your workplace superpowers
  • Your potential blind spots

To see the full capabilities of our platform and conversations, learn more here.