Creating a Connected Workplace Starts Here
Join our mission to build meaningful connection in the workplace – enabling employees and organizations to thrive.
Unlock Your Purpose
Do you genuinely want to help others add meaning to their work? That’s what Imperative is all about. Let’s work together to build a fulfilling workplace.
Who We Are
At Imperative, we empower every person to make their work fulfilling. We believe that meaningful human connection is the key to unlocking transformational benefits both to the business and individual employees.
Imperative is a platform that helps organizations build employee connection through high-impact conversations & relationships — the kind that used to only be possible when face-to-face. For over a decade, we’ve been dedicated to fixing what’s broken about today’s workplace: the lack of connection and belonging among employees.
We’re a VC-backed tech start-up, founded by the leading global expert in purpose and fulfillment at work, Aaron Hurst. We work with incredible companies like Zillow, Boston Scientific, Hasbro, and Microsoft – transforming their culture and making a meaningful impact in the lives of thousands of employees, every day.
If you think work isn’t working, if you believe quality of life and work matter deeply, if you’re motivated to change the game, come work with us.
Perks to Support your Whole Person
We know that well-being means something different for each of us – which is why we prioritize great benefits and your employee experience.
Hear it From our People
The pillars that power our work and team:
We believe that meaning and fulfillment in our work and in our lives isn’t a luxury, but the key to unlocking potential and the human spirit. We believe the only path to long-term success for people, organizations, and the planet is purpose.
We consistently evaluate what we are doing to find increasingly effective and efficient ways to empower people to make their work meaningful. We can never know enough about the people we serve. We stand for the potential and future of work and society.
We’re always striving to find out more about ourselves, each other, our clients, and the world around us. This fundamental vehicle for building empathy is created by seeing things through an array of perspectives.
Creativity, energy, vision, and passion are our greatest resources and can propel us over even the most stubborn obstacles. In every opportunity and every investment we seek to create as much value as possible.
How We Stay Connected
Remote-First, Rooted in Seattle
Although we’re based in Seattle, our team is growing rapidly and our clientele spans the globe. We strive to build meaningful relationships that create a sense of belonging between our distributed team members.
Our Product Starts with Us
We continuously invest in each other and our team culture through peer conversations on the Imperative platform. This helps us hack our product and build intentional relationships cross-departmentally.
Once a quarter, we host in-person collaboration and team bonding. Quarterly retreats are an optional way for team members to come together outside of the normal remote work day.